Elements Of A Professional Video Production

Posted by admin on November 3rd, 2008

The market influx of video cameras and video recorders along with video websites like You Tube and Meta Cafe and others have launched a whole new generation of people interested in video production and producing videos. The price of many high end video cameras and high definition video cameras has made the availability of professional quality video production higher than in times past. This in itself does not guarantee a high quality finished product. There are a number of elements that a professional videographer will take into account when producing a production. This goes far beyond just shooting the video.

One of the most important elements of a professionally produced video production is the quality and technique of providing good lighting. Many so called production specialists pay no attention to the element of quality lighting on the subject. Often overlooked this is a crucial part of any video shoot.

Another often overlooked aspect of a video production is the sound. Often a after thought, having clean and clear audio is crucial to the entire video. Without good sound the entire production could be compromised.

Enough cannot be said about the quality of the editing. Another very important factor in any well done video production is making sure the editing of the production is smooth, without meaningless graphics and distractions. Proper pacing in the video is crucial to the eye and overall view of the video once it is completed. Is the pace fast and choppy, or slow, smooth and flows with the music or voice over.

The last but not the least important aspect of the shoot is the video itself. Are you shooting just to fill time or is your shot on purpose, fulfilling a crucial role in the production. A secret of producing a quality production and making sure it is pleasing to the eye is the composition of each shot. If you view each shot as a still and can communicate

“How To Incorporate Video Into your Marketing Plan.”

Posted by admin on April 29th, 2008

New technologies in video production equipment combined with the emergence of videos particularly digital videos as an acceptable medium for film has made it possible for almost anyone to become a film director virtually overnight.

While the cost of film and film equipment is financially prohibitive, video production equipment is relatively inexpensive and can be mastered quite quickly. While there is a great deal more to the art of film that just having the right equipment, the accessibility of video production equipment has encouraged many amateur filmmakers to give it their best shot. Understanding the basics of video production equipment is the first step to becoming the next Steven Spielberg.

Contact Big U Media today for more information on how you can incorporate Video Production into your business and make your marketing and advertising more effective.

Tampa Video Production

Posted by bfontaine on March 20th, 2008

You always hear about video production companies talking about “We have the state-of-the-art equipment this or we have the most experience that,” it goes on and on but the bottom line is you have to have those things for your company to survive. The truth is it is about building relationships with people and your clients. You have to develop a relationship with your clients and you HAVE TO HAVE their best interests at heart. That’s the truth! No equipment and no amount of experience is going to take the place of those two things. At Big U Media we win because our client wins FIRST.

Bobby Fontaine CEO/Owner